About This Project

Product photoshoot in my studio for Pretty Average Prints to provide founder Hollie with a wide range of product photographs for her gorgeous polka dot prints and weekly planners! Using her brand colours of pink and mint, I created imagery to showcase how bright and beautiful her products are for potential customers to get a feel for. Hollie is mostly a one woman band, with a little help from her partner, and a lot of distraction from her cat! She wanted to create bold, colourful and un-apologetic prints. Sometimes a little sassy, these prints are far from average! I provided styled images of her products showing all angles and some gorgeous close up shots to be used for her online shop on her website and social media.

It all started with prints as Hollie was trying to find the perfect ones for her home in South Wales, but couldn’t quite find what she was looking for! She enjoys being creative, but didn’t prioritise it enough in her day to day life, so decided to make her own prints which lead her to create her business! Now she’s expanding into a whole range of new products, including those I photographed for her on this shoot!

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